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Private Equity Takes Control of Cendyn in a Bet on Hotel Tech

A view of a junior suite at the Fontainebleau Miami Beach hotel, which is a customer of Cendyn, a travel tech firm that has received additional investment from private equity. Fontainebleau Miami Beach

Skift Take: Many hoteliers will be watching what Cendyn’s new president, Tim Sullivan, does to grow his company’s software suite, which offers tools for automated marketing, business intelligence, and group sales management. Can it fend off competitors?

— Sean O’Neill

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