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Loyalty Programs Still Show Some Life for Decimated Hotels and Airlines

In this October 2014 photo, a Frontier Airlines employee directs passengers at Cleveland Hopkins International Airport in Cleveland. Many travelers have been continuing to buy frequent flier miles and hotel points, providing options to help cash-starved airlines and hotels. Tony Dejak / Associated Press

Skift Take: In the past two months, travelers have bought roughly 100 million points and miles a day, on average. That’s good news for cash-strapped airlines and hotels. They’re using promotions to transform potentially costly refunds for canceled travel into less costly miles and points.

— Sean O’Neill

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