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Ctrip Name Change to Trip.com Group Is Now Official

Ctrip hopes the name change to Trip.com Group will enable it to catch the attention of Chinese and other travelers outside of China. Bloomberg

Skift Take: The name change to Trip.com Group is not a bad idea for Ctrip as it increasingly comes out of its shell and becomes a global force in online travel. A catchy domain name, though, doesn’t guarantee anything.

— Dennis Schaal

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