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United map of where you can travel

Figuring out where you can and can’t travel these days is a bit like trying to solve a puzzle that grows new pieces every three seconds. Until the pandemic fully subsides, knowing where you can go and what the restrictions are is going to be difficult, but United Airlines is trying to make it easier […]

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How Much Did Big Travel Companies Spend on TV Ads in 2019?

The Trivago 30-second Buffet commercial was the top-performing U.S. national TV commercial among online travel booking sites in 2019, according to iSpot.tv Trivago Skift Take: Airlines, hotels, and booking sites have divergent reasons for leaning into or out of TV advertising. Attracting more direct bookers is always a goal, but sometimes competitive reasons, or the […]

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Expedia CEO Is Unfazed by Airbnb’s Growing Vacation Rental Lead

Shown here is a photo of Mark Okerstrom Expedia Group CEO and President speaking on-Stage at Skift Global Forum in New York on Thursday. Skift Skift Take: Mark Okerstrom, the chief of Expedia Group, has high hopes for his recently rebranded homesharing unit Vrbo. But as competition intensifies in the segment, we’re wondering if we’ll […]