How the Cloud Is Shaking Up Hotel Property Management Tech: New Skift Research

Front desk hotel clerks serve a guest. Antonio Diaz / Adobe Skift Take: Technological advancements have allowed for new entrants into the property management systems space to offer a viable alternative to incumbent legacy systems. Those systems might be scrambling for now, but they’ll catch up. All this can only be a good thing for … [Read more…]

Tripadvisor Reorganization Brings Exec Departures and New Life for Viator

Shown here is Tripadvisor’s corporate headquarters in Needham, Massachusetts. TripAdvisor Skift Take: Flush with SoftBank and other venture capital money, GetYourGuide and Klook, as well as Airbnb and Booking.com, are nipping at Tripadvisor’s heels in tours and activities. Tripadvisor will try to leverage its brand, Viator, which already had a following before Tripadvisor absorbed it, … [Read more…]

Will Marriott and British Airways Ever Pay Those Huge Proposed Data Breach Fines?

A Marriott Hotels property. The company was handed a proposed fine of £99.2 million last year. Marriott International Skift Take: Those headline fines were pretty jaw-dropping, but it seems more than likely that they will be massively reduced whenever they are finally rubber-stamped. — Patrick Whyte Slim Leather Travel Passport Wallet Holder RFID Blocking ID … [Read more…]

How Much Did Big Travel Companies Spend on TV Ads in 2019?

The Trivago 30-second Buffet commercial was the top-performing U.S. national TV commercial among online travel booking sites in 2019, according to iSpot.tv Trivago Skift Take: Airlines, hotels, and booking sites have divergent reasons for leaning into or out of TV advertising. Attracting more direct bookers is always a goal, but sometimes competitive reasons, or the … [Read more…]

Best hotels in the world in 2020

The 25 most spectacular hotels in the world: 2020 Photo: Castello di Vicarello/Facebook Figuring out where to stay is hard. By some estimates, there are over 700,000 hotels, motels, hostels, and resorts around the world. Even in the age of TripAdvisor, that’s a hard number to narrow down. Where you stay on a trip can … [Read more…]

The Top 10 Skift Research Reports in 2019

Skift Take: Heading into 2020, we handpicked 10 reports we published in 2019 that touch upon the most important topics and trends in travel. These themes should be top of mind moving forward. — Haixia Wang Read the Complete Story On Skift

Booking Holdings and Expedia in Arms Race to Deliver the Connected Trip

Travelers check an information monitor as weather causes flight cancellations and delays during a winter storm in Boston, Massachusetts, February 5, 2014. Dominick Reuter / Reuters Skift Take: From the wishful thinking and hype of years ago, the connected trip is beginning to draw real investment and to become a thing. It will take a … [Read more…]

How Small, Independent Hotels Are Using Tech to Be More Competitive

Skift Take: Independent hotels struggle to keep up with larger hotels and chains when it comes to adopting the latest technology, thanks to high costs and complexity of implementation. However, they stand to benefit substantially if they adopt the right systems. — Read the Complete Story On Skift

Booking Holdings Sees Brand Collaborations as Key to Restoring Growth on Steroids

Booking Holdings believes it can gain a more complete view of travelers at the airport or in their destinations to boost the number of repeat customers. Medjet Skift Take: The road back to a flywheel of growth would be a lengthy one for Booking Holdings. Google has a ton of data, too, as do other … [Read more…]

Google’s Travel Gains Levy Pain at TripAdvisor and Expedia

TripAdvisor CEO Steve Kaufer (left) and Expedia Group CEO Mark Okerstrom separately pointed to Google as hurting their businesses’ performance in the third quarter of 2019. TripAdvisor and Expedia Skift Take: The fact that Google is leveraging its dominance as a search engine into taking market share away from travel competitors is no longer even … [Read more…]