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Booking Holdings Is Holding Its Own Amidst the Wreckage But Then There’s Google

A screenshot from a 2019 Booking.com video, Booking.com Careers: Expand Horizons. Skift Take: The Skift Health Score ranked Booking Holdings as the overall leader in August among 100 public travel companies but the entire travel industry faces grave uncertainties. Then there’s that little search engine Google, which has an even larger travel business than Booking. […]

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Trivago CEO and Kayak Co-Founder Possess Skewed Views on the Best Way to Innovate

Skift Take: When it comes to brainstorming, there’s no substitute for a Skift reporter ambling over to a Skift Research analyst’s desk, and shooting the breeze about Oyo’s model, or looking over a shoulder to view on screen how Expedia’s marketing spend is trending. That dynamic is really tough to replicate on Zoom. — Dennis […]

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Shifting Google Dance Partners and 9 Other Coronavirus Travel Stories This Week

Google announced it would be offering vacation rentals in a blog post on March 26, 2019. Google Skift Take: In coronavirus-related travel stories this week, Skift looked at the shifting lineup in Google vacation rentals, Airbnb’s ambitions, what a prospective merger between IHG and Accor might look like, and how Croatia’s tourism experiment is working […]

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Google Cut Off an Online Travel Company and Sent In the Bill Collectors

Skift Take: With parent company Alphabet generating $79 billion in revenue in the first half of 2020, Google is relentlessly rolling out new travel products. Not to mention, it is dictating content-licensing and advertising terms to cash-strapped partners while a pandemic rages. Enough said. — Dennis Schaal Read the Complete Story On Skift

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Google Adds Trip-Planning Features for Pandemic-Weary Travelers

A screenshot of a new “free cancellation filter for hotel” feature on Google’s travel-related set of search tools. The feature debuted in August 2020. Google Skift Take: A consumer habit of turning to Google first to look up pandemic-related travel restrictions may help establish Google in their minds as the brand to turn to first […]

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Major Online Travel Exec: Negotiating With Google Is Almost Pointless

Skift Take: Deep-pocketed Google clearly didn’t appease suffering travel advertisers in any meaningful way because it didn’t have to — it’s Google. Don’t look for Google to find religion in terms of being a more collaborative partner perhaps until regulators would take it down a peg. — Dennis Schaal Read the Complete Story On Skift

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Google Made Advertising Concessions to Travel Partners But They’re Still Angry

Google and some of its advertising partners have clashed over Google’s coronavirus relief efforts. Felice Maranz / Bloomberg Skift Take: Google’s travel ad chief said companies that aren’t seeing enough advertising benefits with Google probably shouldn’t spend as much as they are. Few big travel companies would drop out of Google knowing it might sabotage […]

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Behind the Lens: How Google’s Street View Traveler Is Capturing the World’s Most Iconic Places

Valentina Frassi, a program manager for Google Street View, poses with one of the company’s cameras on a trolley during the launch of a gallery at the Science Museum in London in 2016 in partnership with Google Arts and Culture. Google Skift Take: Business travel is often dreaded by perpetual road warriors, but that’s not […]

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Pandemic Prompts Indie Hotels to Buy Ads in Price-Comparison Searches

Hotel H20, a property that’s part of Manila Ocean Park in the Philippines. Hotel H20 Skift Take: New tools from Google Hotel Ads, Cendyn, DerbySoft, Triptease, SiteMinder, and others are making it easier for smaller hotel companies to woo travelers from metasearch brands. — Sean O’Neill Read the Complete Story On Skift

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Booking Holdings Takes Solitary Path in Online Travel Debate Over Offering Financial Relief to Partners

Pictured is a Spring Airlines A320 bedecked as Booking.com as seen on July 7, 2018. Booking Holdings doesn’t have a financial relief program for travel partners growing out of the coronavirus crisis. Kwok Ho Eddie Wong / Flickr.com Skift Take: Booking Holdings may be calculating that partner memories aren’t exceedingly long. On the other hand, […]