Booking Holdings Empire Tiptoes Toward Quiet Collaboration

Booking Holdings CEO Glenn Fogel photographed in 2017. Fogel has a vision of his conglomerate touching the lives of its users more often than just for a one-off lodging or flight booking. Natasha Miller / Booking Holdings Skift Take: As Booking Holdings brands try to cross-sell their customers on more products, such as attractions, restaurants, … [Read more…]

CEO Hints Booking Holdings Is Ready to Buy More Companies

One part of the lobby of the Booking.com headquarters in Amsterdam. The online travel agency is the largest unit in Booking Holdings, which reported earnings on Thursday. Booking.com Skift Take: Falling victim to the so-called law of large numbers, Booking Holdings saw its total revenues for the first quarter drop 3 percent from the prior … [Read more…]

Google Hotels Prompts Trivago to Increase Advertising in 50 Global Markets

Trivago is experimenting with new TV ad concepts, including having its actor spokespeople merely narrate spots instead of appearing in them. Trivago Skift Take: Google is eating the world. When metasearch sites such as Trivago see a strategic benefit in increasing their advertising in Google metasearch, it’s not only enough to make your head spin, … [Read more…]