Singapore Launches WeChat Mini Program Catering to Chinese Bleisure Travelers

The Buddha Tooth Relic Temple in Sinapore’s Chinatown. Chinese Singaporeans make up more than 75 percent of the country’s population, a factor that has driven its China-smart approach. Inna Felker / AdobeSkift Take: Singapore is ahead of the curve when it comes to its Chinese inbound strategy. It’s the first country destination to roll out…… Continue reading Singapore Launches WeChat Mini Program Catering to Chinese Bleisure Travelers

International bleisure destinations

The concept of bleisure travel — combining a work trip with free leisure time for activities like urban sightseeing — has taken US cities by storm in recent years, transforming business travel as we know it and proving that work and play don’t have to be mutually exclusive. And now, the trend is extending to…… Continue reading International bleisure destinations