SiteMinder Gets Funding Boost as Financial Titan BlackRock Bets on Hotel Tech

SiteMinder’s top executives talk at the company’s Sydney headquarters. From right: CEO Sankar Narayan and Co-Founder and Chairman Mike Ford. SiteMinder, a hotel tech startup based in Sydney, has closed a Series C round of funding, led by BlackRock, the world’s biggest money manager. SiteMinder Skift Take: To call a company the best-capitalized hotel tech … [Read more…]

Moving Beyond Demographics: Data Drives the Future of Travel Advertising

Skift Take: The world is awash in data, but as consumer skepticism about Big Tech is on the rise, travel brands need to rethink the way they use information to generate hyper-relevant offers. The winners will hit the right mix of helpfulness and relevance, evolving beyond personalization to forge even deeper and more meaningful relationships … [Read more…]

Why ride a hop-on, hop-off bus

There are many ways for a traveler to get quickly acclimated to a new city. An extended walk is always a good start, as is a food tour or pub crawl. What you shouldn’t do is get on a segway unless you want to zip right by what makes a place great and be laughed … [Read more…]

Everything to know about Kenya gruel

When it comes to raising glasses, a majority of cultures lean toward an alcoholic drink. In France (and most of the Western world), it’s Champagne. In Chile, it’s terremoto. Closer home in Ethiopia, they drink a type of honey wine called tej to celebrate. In Kenya, however, the beverage table at parties looks quite different. … [Read more…]