Expedia Group’s Conundrum: Acquisitions or Share Repurchases?

Pictured are the logos for some of the Expedia Group brands. The company hasn’t made a major acquisition in several years. Skift Take: Expedia Group doesn’t intend to hoard piles of cash for a rainy day. The company purports to favor share repurchases over acquisitions, all things being equal, but if a rainmaker of a … [Read more…]

New Report: 7 Digital Advertising Trends for the Travel Industry in 2020

Skift Take: Digital advertising plays a critical role in the travel consumer’s path to purchase. But the strategies, ad formats, and techniques industry marketers use to engage travelers are evolving. In this report, we offer a cheat sheet to the most important trends that will shape travel industry advertising decisions in 2020. — Read the … [Read more…]

Teahouse treks in Nepal

With an extensive network of trails, experienced guides and porters, and jaw-dropping views of the highest mountains in the world, it’s no surprise that the Himalayas in Nepal are the beating heart of the world’s hiking and backpacking adventures. But with hiking holidays becoming ever more popular, you won’t be the only one hitting the … [Read more…]